Werner Wolf

Executive Advisor

Werner has 30 years FMCG experience in Executive/General Management roles at Masterfoods, Intersnack and Bitburger Brewing Group across most countries in Western and Eastern Europe. He has a profound experience in the European food and drinks business, especially high margin snacking and impulse categories (chocolate, ice-cream, salty snacks), ICC channels, vending, front end distribution, route to market (DSD-systems) and category growth strategies; pioneer in Healthy Snack growth concepts, catering and hotel business. He implemented successful growth and turnaround strategies in Germany, France, Poland and UK.

Werner holds a MSc and a PhD in Psychology. He studied psychology at the University of Bonn and the University of Fribourg, CH, and Economics at the University of Hagen.


University of Bonn, DE
University of Fribourg, CH
University of Hagen, DE


Bitburger Brewing Group, DE
Intersnack Group, DE
Masterfoods  DE, A, Eastern Europe
University of Fribourg, CH